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Email Marketing Setup: The Complete Checklist

Own your audience channel

Foundation

  1. Choose an email platform (Mailchimp, Brevo, etc.)
  2. Set up domain authentication (SPF, DKIM, DMARC)
  3. Create signup form on your website
  4. … +2 more items in the full checklist

Sequence

  1. … +2 more items in the full checklist

Hygiene

  1. … +2 more items in the full checklist
🔒 The full checklist has 15 items — including sections you haven't seen yet

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All 30 checklists:

Business Idea ValidationStartup LaunchMarket ResearchWebsite LaunchWebsite Conversion AuditSEO BasicsSocial Media LaunchCold Email OutreachCustomer PersonaPricing StrategySales FunnelSales Call ScriptCustomer Service StandardsHiring First EmployeeContractor ManagementBookkeeping SetupCash Flow ManagementInvoice & Payment CollectionMonthly Business ReviewCrisis ManagementProduct LaunchCustomer Feedback LoopGrowth & ScalingPersonal Productivity (Founder)Partnerships & ReferralsExit ReadinessRemote Team ManagementContent CalendarCustomer Retention